TRIOLOGIE
"Dreamer, traveller, trendsetter."
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Conceived by three partners with more than four decades of varied experiences in the fashion industry, Triologie was created especially for the modern female who loves to discover and enrich her life with fresh experiences. Inspired by the joys of wanderlust, the Triologie women posses a timeless fervor for life, transcending boundaries with delightful ease. A trait embodied in the trinity of free-placing circles defining our identity. Embracing spontaneity, wearability and versatility.
About
Triologie:
A trio of friends decided to put pen to paper and draw up their vision of a
fashion label dedicated to the happy, free-spirited and world-savvy woman.
The brains behind Triologie:
Jennifer is the chief designer behind the Triologie woman that embraces
spontaneity, wearability and versatility through its relaxed silhouettes,
distinctive detailing. She plays a pivotal role in steering the design
direction for Triologie, from conceptualisation through to product development
for the international market.
Angela helms the product development and realizes each collection every
season. She brings with her a wealth of technical experience from chain to
specialty stores.
Sylvia is the key driver in steering the team and the business of
Triologie. An allumus of Central Saint
Martins’ College of Art & Design in London, she brings with her the design
expertise as well as her eye for business.
About
the Triologie Customer:
Modern woman, who is a dreamer,
trendsetter and traveller all at once. She appreciates and has the eye for details,
comfort and relaxed wear. She has the
ability to style to suit different occasions, and different times of the day.
Early
Obstacles:
Early obstacles include meeting
the minimum quantity requirement for production; Brand recognition and looking
for distribution outlets either for retail or wholesale; cashflow.
Rewards:
There are both intrinsic and
extrinsic satisfaction in the business.
From the conception of the story for each season through to the product
development process and the positive response on the selling floor is
rewarding. The birth of one’s own child
is always fulfilling and beautiful.
What’s
Next?
Export Export Export.
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